Advertising, print and web

Advertising aims to affect viewer behavior, to inform, to persuade, to entertain.

Santa Fe Century Bike Race Promotion

The longest running bike race in New Mexico, the Santa Fe Century needed a new graphic to join its new logo (not designed by Olds Creative).  I designed promotional web and print materials, including brochures, e-invites, and fundraising gear like t-shirts, aprons, and hats.

Zia Rides Mountain Bike Race Promotion

Promoting several endurance mountain bike races in New Mexico, Zia Rides contracted me to design web and print ads, sponsorship promotional materials, brochures, and swag for racers like t-shirts, air fresheners and mason jars.
pdf-iconZia Rides Mountain Bike Race PromotionZia Rides

Miscellaneous clients

The slideshow features web and print ads for a variety of clients. ASRT employed me as a contract designer for many years, from 2005 to the present, and some of these are their campaigns.